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Taps Pest Social Media

Client
Taps Pest Services
Project
Social Media Marketing
Date
February 10, 2025
Project Overview

Ongoing retainer producing short‑form video and photo content that humanizes a pest‑control company and drives leads.

Brief & Challenges

Taps wanted fresh, engaging content every month but had limited internal marketing time. The subject matter (bugs!) isn’t visually glamorous, so we needed creative storytelling to stand out.

Execution
  • Monthly strategy call → shot list → one‑day shoot capturing talking head footage and lots of b-roll footage
  • Produced 4 vertical reels per month plus stills and thumbnails
  • Added captions, trending sounds, and SEO‑friendly descriptions for each platform
  • Delivered an organized asset folder with posting schedule suggestions
  • Project Result
  • A few reels hit over 30 K views
  • Website traffic up 60 % in six months
  • Revenue growth required Taps to hire 3 new employees to meet demand
  • Brought in tons of qualified leads that turned into paying clients